Nike EKIN - NYC in New York, New York

Become a Part of the NIKE, Inc. Team

NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At Nike, it’s about each person bringing skills and passion to a challenging and constantly evolving game.

Consumer conversations and relationships fuel the work of Nike Marketing. It’s the fuel that has built one of the most recognizable brands in the world. Nike Marketing captures the science, art and emotion of Nike's innovations and connects them with the hearts, minds and souls of athletes. The pros in brand strategy, advertising, digital engagement, product presentation, consumer analytics and more foster consumer connections via channels ranging from Nike Stores to social media. They approach marketing in a way that only Nike can: taking risks, pushing boundaries and inspiring consumers to be champions.

Description

As our NYC EKIN, you'll ensure sell-through of Nike's Footwear, Apparel and Equipment through optimal retail in-store training programs, evangelize of Nike's Brand and product innovation stories by means of personal consumer experiences, and provide local qualitative marketplace insight. You'll create and conduct dynamic educational clinics and effective in-store training visits. You'll collaborate with accounts to identify staff development opportunities and increase Sales Associate product knowledge and selling skills through one-on-one coaching. You'll provide product training experiences via fit sessions and active clinics. You'll be a part of the development organization and execution delivery of Seasonal Nike Account Universities.

You'll create and implement education plans through the effective use of EKIN samples, seeding, product trials, training tools and collateral, EKIN website, and SKU. You'll create energy and passion for the brand by sharing Nike's history and heritage. You'll implement strategic training plans to ensure educational plans are reflective of Consumer, Territory, and National priorities. You'll provide support to Nike sponsored consumer events such as expos, Sport Marketing events, sporting events, etc. You'll integrate into the community by participation and support of grassroots, consumer events and organizations. You'll maintain a connection with Nike consumer during Account Retail Days (on-floor selling). You'll utilize local market knowledge to facilitate relevant consumer focus groups as part of the Retail Brand Presentation product feedback process.

You'll work with the East Territory EKIN Manager to set an account and category focus reporting schedule that is reflective of both territories and National objectives. You'll use all opportunities to connect with Sales Associates and consumers to collect product and initiative wins/opportunities, current market trends, and competitor information. You'll communicate opportunities to increase Nike Retail presentation and training materials/processes. You'll perform EKIN responsibilities (when applicable) to include communication to the National EKIN team of account focuses, seasonal product assortments, and marketing/initiative objectives. You'll work with Retail Brand and the EKIN Manager to participate in marketplace business directions and priorities.

You'll manage an account list, in partnership with the EKIN Regional Manager, to consistently reflect the top 50-75 doors within the territory. You'll provide information for marketplace Brand Campaign Feedback process and provide training support to direct Nike Retail channel in markets with Nike Store locations. In addition, you'll regularly participate in relevant territory and National meetings, conference calls, and account meetings and presentations and work productively as a member of the territory team - this includes collaborative efforts with Sales Reps, Marketing organization, and other EKINs.

Qualifications

Required:

  • Bachelor's degree in related discipline

  • 2-3 years' experience in retail, sales, customer service, coaching or teaching

  • 2 additional years of experience in lieu of a degree

  • Knowledge of the market or experience in the local marketplace

  • Demonstrated knowledge of the market as it relates to consumer trends, local market, hot spots, and retail destinations

  • Must have excellent presentation & interpersonal communication skills

  • Must have a deep passion for the NIKE brand

  • Ability to lift heavy objects and sample bags that weigh up to 50 lbs.

  • Must possess a valid driver's license and valid automobile insurance

  • Must travel up to 75% of the time

Preferred:

  • Experience with an event agency or large scale special events

  • Working knowledge of digital and social media and the ability to stay up on trends

  • Connection to and knowledge of the competitive teen athlete and its influencers in the assigned territory

Qualifications

Required:

  • Bachelor's degree in related discipline

  • 2-3 years' experience in retail, sales, customer service, coaching or teaching

  • 2 additional years of experience in lieu of a degree

  • Knowledge of the market or experience in the local marketplace

  • Demonstrated knowledge of the market as it relates to consumer trends, local market, hot spots, and retail destinations

  • Must have excellent presentation & interpersonal communication skills

  • Must have a deep passion for the NIKE brand

  • Ability to lift heavy objects and sample bags that weigh up to 50 lbs.

  • Must possess a valid driver's license and valid automobile insurance

  • Must travel up to 75% of the time

Preferred:

  • Experience with an event agency or large scale special events

  • Working knowledge of digital and social media and the ability to stay up on trends

  • Connection to and knowledge of the competitive teen athlete and its influencers in the assigned territory

NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.

NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.

Job ID: 00394609

Location: United States-New York-New York

Job Category: Marketing, Marketing & Communications