Nike Manager, APLA Membership Services in Beaverton, Oregon

Become a Part of the NIKE, Inc. Team

NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At Nike, it’s about each person bringing skills and passion to a challenging and constantly evolving game.

Athletes constantly chase their potential. They seek information, motivation and the gear to give them an edge over the competition. The Nike Digital team enables NIKE, Inc.'s digital products and services that inspire athletes to do one more lap, one more crunch or one more marathon. The team fuels dynamic brand experiences, consumer interactions and Nike’s digital platforms, including nike.com and NIKEiD. They use world-class technology, decades of athlete insights, and skills such as consumer analytics, statistics, digital marketing, software development, social media engagement and more to deliver products and experiences to athletes around the world.

Description

The APLA Membership team is looking for a highly motivated Membership Services Manager to join our team to collectively drive the Membership agenda and activation across APLA. With this role, you will be joining a growing and energized squad that is shaping the future of 1:1 consumer engagement for the Nike Brand.

In this role, you will be a key player responsible for the service proposition behind NikePlus Membership across Asia Pacific/Latin America. This role will develop member value programs that bring tangible value to Nike’s Members, and work with functional experts to strategically position and integrate the program into the heart of the marketplace.

To facilitate consistency of approach and strategic implementation of global best practices, the role will report directly to the Senior Director, APLA Membership.

Responsibilities:

  • Drive the creation and deployment of signature Member benefits and services at B&M store locations, as well as the design of customized services available for Members only within Key Cities in APLA (Tokyo/Seoul/Mexico City).

  • Responsible for the oversight and deployment logistics of our centralized inventory of online/offline Membership benefits and service experiences.

  • Determine the performance measurement KPIs, and optimization methods to be used in assessing our own performance. Drive the cadence of reporting and future actions to be taken from the insights learned.

  • Development of world class best practices, guidelines and replicatable methods for how to drive Membership via services experience

  • Conceive new member value-add concepts in partnership with internal stakeholders.

  • Own the piloting and testing of new service concepts across APLA.

  • Inform the Member service communication strategy, and work with targeted communication functional partners to prioritize as appropriate.

  • Regularly partner, present and report to leadership and stakeholders on member service strategies, learnings, insights and actions.

Qualifications

  • Bachelor's degree plus a minimum 5+ years' related experience. 2 additional years' experience in lieu of degree.

  • Experience in a digital marketing or digital product leadership role.

  • Experience in all major areas of marketing, including mobile, online and offline, brand and product marketing, search, social media, email, in-app push.

  • Ability to drive cross-functional collaboration, and a proven track record of delivering measurable results.

  • Ability to move at the pace of the consumer, and masterful at the management of multiple projects at once.

  • Ability to thrive and make progress, even in complex and ambiguous environments & situations.

  • Possess ability to change course, be scrappy, and still deliver at a high level.

  • Excellent written and oral communication skills.

  • Strong project management, interpersonal and leadership skills.

  • On top of industry trends and a love for innovation of service standards.

Competencies for success

  • Collaboration: This is a highly collaborative role where internal relationships and influence will be a key factor in success.

  • Leadership: This is a highly visible role where leadership qualities will be needed to drive results within an integrated and virtual team across functions, geographies and categories.

  • Technical understanding of Nike’s digital product capabilities and levers to serve and engage members.

  • Strong strategic mindset and approach - must have the confidence and expertise to shape strategy and drive key decisions across consumer, brand and business dimensions

  • Ability to move at the pace the consumer demands and enjoy having many projects going at once. Can change course, be scrappy, and still deliver.

Qualifications

  • Bachelor's degree plus a minimum 5+ years' related experience. 2 additional years' experience in lieu of degree.

  • Experience in a digital marketing or digital product leadership role.

  • Experience in all major areas of marketing, including mobile, online and offline, brand and product marketing, search, social media, email, in-app push.

  • Ability to drive cross-functional collaboration, and a proven track record of delivering measurable results.

  • Ability to move at the pace of the consumer, and masterful at the management of multiple projects at once.

  • Ability to thrive and make progress, even in complex and ambiguous environments & situations.

  • Possess ability to change course, be scrappy, and still deliver at a high level.

  • Excellent written and oral communication skills.

  • Strong project management, interpersonal and leadership skills.

  • On top of industry trends and a love for innovation of service standards.

Competencies for success

  • Collaboration: This is a highly collaborative role where internal relationships and influence will be a key factor in success.

  • Leadership: This is a highly visible role where leadership qualities will be needed to drive results within an integrated and virtual team across functions, geographies and categories.

  • Technical understanding of Nike’s digital product capabilities and levers to serve and engage members.

  • Strong strategic mindset and approach - must have the confidence and expertise to shape strategy and drive key decisions across consumer, brand and business dimensions

  • Ability to move at the pace the consumer demands and enjoy having many projects going at once. Can change course, be scrappy, and still deliver.

NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.

NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.

Job ID: 00379956

Location: United States-Oregon-Beaverton

Job Category: Digital